Eric Karjaluoto

Eric  Karjaluoto

SmashLAB's creative director and founding partner, Eric Karjaluoto, is a creative director and a founding partner. Since 2000, he has assisted a diverse spectrum of clients with their strategy, design, and communication issues, including The Vancouver Aquarium, the University of Minnesota, and The Nature Conservancy. Eric is the author of Talk Human (Outmarket the Big Guys by Getting Personal) and a regular contributor to, where he writes on design.

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