Eyal, Nir: - Nir Eyal spent years in the video gaming and advertising industries where he learned, applied, and at times rejected, techniques described in Hooked to motivate and influence users. He has taught courses on applied consumer psychology at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design and is a frequent speaker at industry conferences and at Fortune 500 companies. His writing on technology, psychology, and business appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.
Most Popular books By Ryan Hoover
- Hooked: How to Build Habit-Forming Products
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- Krav Maga for Women: Your Ultimate Program for Self Defense
- Black Belt Krav Maga: Elite Techniques of the World's Most Powerful Combat System
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