Nudge: Improving Decisions about Health, Wealth, and Happiness
ISBN: 014311526X
EAN13: 9780143115267
Language: English
Pages: 312
Dimensions: 1.00" H x 8.00" L x 6.00" W
Weight: 1.00 lbs.
Format: Paperback
Publisher: Penguin Books
Book Overview
Citing decades of cutting-edge behavioral science research, the authors demonstrate that sensible choice architecture can successfully nudge people towards the best decisions without restricting their freedom.