Did you know that the 80/20 rule applies to the world of sales too? Eighty percent of all sales are made by only twenty percent of salespeople. Which begs the question: How are they raking in so much money, and how can others join them? Sales trainer extraordinaire Brian Tracy has spent years studying the world's best salespeople and their methods and has discovered that the difference between the top 20 and the bottom 80 boils down to only a handful of critical areas in which the top professionals perform only a smidgen better than their peers. You are that close In this compact and convenient guide, Tracy shares 21 tried-and-true techniques that can help any salesperson gain that winning edge. Learn how to: - Set clear goals--and achieve them+I396- Develop a sense of urgency and make every minute count- Know your products inside and out- Analyze your competition- Find and quickly qualify prospects- Understand the three keys to persuasion- Overcome the six major objections- And much more Packed with proven strategies and priceless insights, Sales Successwill get you planted firmly on the path to success, making more money than you thought possible and greater career satisfaction than you ever believed you would find.
From the Back Cover In any company, it's the top 20 percent of salespeople who make 80 percent of all sales. They excel by performing just a little better in certain critical areas . . . and so can you--if you're willing to learn. You too can earn more money and gain greater career satisfaction than you've ever dreamed. In this compact guide, sales master Brian Tracy reveals how to get that winning edge, with 21 tried-and-true ways to: Set clear goals and make every minute count * Know your products inside and out * Identify competitive advantage * Find and quickly qualify prospects * Create rapport early and build trust * Understand the three keys to persuasion * Create an effective presentation * Establish megacredibility * Overcome the six major objections * Ask for action Packed with proven techniques, this little book will take your sales game to unprecedented heights.