Algorithms Of Oppression: How Search Engines Reinforce Racism
  • Algorithms Of Oppression: How Search Engines Reinforce Racism
  • Algorithms Of Oppression: How Search Engines Reinforce Racism
ISBN: 1479837245
EAN13: 9781479837243
Language: English
Release Date: Feb 20, 2018
Pages: 256
Dimensions: 1" H x 9" L x 6" W
Weight: 1.11 lbs.
Format: Paperback

Algorithms Of Oppression: How Search Engines Reinforce Racism

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Book Overview

A revealing look at how negative biases against women of color are embedded in search engine results and algorithms

Run a Google search for black girls--what will you find? Big Booty and other sexually explicit terms are likely to come up as top search terms. But, if you type in white girls, the results are radically different. The suggested porn sites and un-moderated discussions about why black women are so sassy or why black women are so angry presents a disturbing portrait of black womanhood in modern society.

In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities. Data discrimination is a real social problem; Noble argues that the combination of private interests in promoting certain sites, along with the monopoly status of a relatively small number of Internet search engines, leads to a biased set of search algorithms that privilege whiteness and discriminate against people of color, specifically women of color.

Through an analysis of textual and media searches as well as extensive research on paid online advertising, Noble exposes a culture of racism and sexism in the way discoverability is created online. As search engines and their related companies grow in importance--operating as a source for email, a major Read More chevron_right

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Book Reviews (7)

  |   7  reviews
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   Opinion piece masquerading as "research"
Some very good, interesting, and valuable points about search engines and their implicit biases. But these facts often get lost in the author's need to blame a *villain*. If you remove all the instances of thee phrase, I believe the titles of all other researchers she quotes and variations of the words neoliberal and hegemony would probably be about 10 pages. That said, it is worth reading to make you think about what Google search results mean and not how results can create and reinforce biases and even how to become a smarter searcher. DON'T BUY the paperback here on Amazon, however. I did that and the pages started to literally fall out of the book when I was about 23 miles from reading it. Terribly popular product, perhaps because it has become cheap and the publisher is rushing out copies.
   AMAZING BOOK-From a Black woman in CS
I'd like to note how those writing the negative reviews in CS are precisely the problem. They believe that there is no merit in the research of the social scientist's analysis of the impact of the technologies we develop on society... especially when they speak only with systemically marginalized groups. It provides context to how the intersecting identities of race and gender are dominated by a field dominated by white and Asian men who have never thought about how their work has influenced millions. Thank you, Dr. Noble, for this work that speaks to the need for every single computer science faculty member, student and graduate to understand how problematic the work we do can be for so many who look like me.
   A must-read!
Noble's algorithm of opposition describes the susceptibility of algorithms by their human designers and implementers. The social, economic, and political ramifications of data visualization as an outcome of rank aggregation methods are a needed perspective within computer science pedagogy. This is a must-read for computing professionals - educators, scholars and students. Reading this book will help broaden your views about the impact of the algorithms and methods that you design and implement.
   This books helps you understand how emergent technologies are produced
I refer to Google a commercial search engine more than I visit the library, so for this commercial search engine to direct me to degrading porn sites when I enter search terms associated with black girls teaches me to view a population I belong to. As the #MeToo movement, laws are passed the production and spread of unconsensual pornographic content at the state level. This book should be read by anyone who wants to understand the online suffering of black women and girls. This should be required reading for middle school and high school students.
   I highly recommend Algorithms of Oppression
I recommend highly algorithms of the Oppression.
   Must Read
If you are interested in critical debates on algorithms and Silicon Valley - you must read this book.
   Brilliant read on the intersections of race and gender in the tech world
I hope the Google and Yahoo executive teams take notice of this brilliantly written book by Dr. Safiya Umoja Noble. I appreciate her points that many times our internet searches are influenced by algorithms created by humans, who may bring their gender and racial biases, and in some cases, racism, into their mathematical outputs. I enjoyed reading this book and will recommend it to my colleagues.