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A well-crafted business plan generates enthusiasm for your idea and boosts your odds of success--whether you're proposing a new initiative within your organization or starting an entirely new company. Creating Business Plans quickly walks you through the basics. You'll learn to:

- Present your idea clearly
- Develop sound financial plans
- Project risks--and rewards
- Anticipate and address your audience's concerns

About Harvard Business Review's 20-Minute Manager series:
Don't have much time? Get up to speed fast on the most essential business skills with Harvard Business Review's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each audiobook in the series is a concise, practical primer that will help you brush up on a key management topic.

Advice you can quickly listen to and apply, for ambitious professionals and aspiring executives--from the most trusted source in business.