Managing Enterprise Content: A Unified Content Strategy
ISBN: 032181536X
EAN13: 9780321815361
Language: English
Release Date: Feb 16, 2012
Pages: 384
Dimensions: 0.9" H x 8.9" L x 6.9" W
Weight: 1.55 lbs.
Format: Paperback
Publisher:
Select Format Format: Paperback Select Conditions Condition: Good

Selected

Format: Paperback

Condition: Good

$6.05
Quantity
Almost Gone!
Only 2 at this price.

Select Conditions
  • Good $6.05 Managing Enterprise Content: A Unified Content Strategy
Book Overview

Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect the content you provide them to be adaptive --responding to the device, their location, their situation, and their personalized needs.

Authors Ann Rockley and Charles Cooper provide insights and guidelines that will help you develop a unified content strategy--a repeatable, systematic plan that can help you reach your customers, anytime, anywhere, on any device.

This up-to-date new edition of Managing Enterprise Content helps you:

  • Determine business requirements
  • Build your vision
  • Design content that adapts to any device
  • Develop content models, metadata, and workflow
  • Put content governance in place
  • Adapt to new and changed roles
  • Identify tools requirements
With this book you'll learn to design adaptable content that frees you from the tyranny of an ever increasing array of devices.

Frequently Asked Questions About Managing Enterprise Content: A Unified Content Strategy

Book Reviews (0)

0
  |   0  reviews
Did you read Managing Enterprise Content: A Unified Content Strategy? Please provide your feedback and rating to help other readers.
Write Review
Captcha

No customer reviews for the moment.