Social Media Marketing For Dummies
ISBN: 111806514X
EAN13: 9781118065143
Language: English
Pages: 408
Dimensions: 1" H x 9.2" L x 7.4" W
Weight: 1.35 lbs.
Format: Paperback
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Book Overview

This Description may be from another edition of this product.

Learn to:

  • Grasp the latest trends in social media marketing
  • Build and launch a campaign for a small or large business
  • Find your unique voice in social media marketing
  • Take advantage of fast and cost-friendly ways to reach your audience

Your guide to making waves in social media marketing

Social media marketing is a fast, affordable, and effective way to reach your customers -- but it's competitive and always evolving. This friendly guide distills the core concepts, trends, and recommendations down to bite-sized nuggets, giving you expert and approachable guidance on using social media to maintain your rep as a marketing maven.

  • Talk the talk -- get to know your social media marketing competitors, develop your unique social media voice, and launch successful campaigns
  • Find your place -- explore social media marketing strategies for established sites like Facebook(R), Twitter(R), and YouTube(R) as well as on new and emerging sites
  • Everything old is new again -- practice social media marketing on your website, become an authentic and engaged advertiser, build a mobile campaign, and make the move toward real-time marketing
  • More bang for your buck Read More chevron_right

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