Start Online Business FD 7e
ISBN: 1118607783
EAN13: 9781118607787
Language: English
Publication Date: Jul 10, 2013
Pages: 456
Dimensions: 1.02" H x 9.13" L x 7.32" W
Weight: 1.5 lbs.
Format: Paperback
Publisher:
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Format: Paperback

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$24.99
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Book Overview

Learn to:

  • Improve your website's visibility to attract repeat customers
  • Research your target audience and enhance customer service
  • Track your site's performance with updated marketing and analytics tools
  • Conduct business securely on mobile devices

Get down to business! Here's what it takes to succeed in the world of e-commerce

Now's the perfect time to launch your online business, and this book is loaded with the information you need. From how to think like an entrepreneur to choosing a web host, designing a compelling website, taking advantage of social media marketing, and keeping your business legal, this updated guide will help you make your business dream a reality.

  • The right mindset -- learn how to think like a business person and plan for success
  • Tools of the trade -- find out what software and hardware you need as well as how to choose a web host and domain name
  • Think mobile -- expand your reach and engage your customers on the go with a mobile-friendly website
  • Spread the word -- market your business with e-newsletters, discussion groups, mailing lists, and contests
  • Socialize -- boost business visibility with Facebook(R), Pinterest(R), Twitter(R), and other social networking sites
  • Optimize -- improve both your catalog listings and your website so Read More chevron_right

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