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Storytelling In Design: Defining, Designing, And Selling Multidevice Products
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Book Overview
With the wide variety of devices, touch points, and channels in use, your ability to control how people navigate your well-crafted experiences is fading. Yet it's still important to understand where people are in their journey if you're to deliver the right content and interactions atthe right time and on the right device.
This practical guide shows you how storytelling can make a powerful difference in product design. Author Anna Dahlstr m details the many ways you can use storytelling in your projects and throughout your organization. By applying tried-and-tested principles from film and fiction to the context of design and business, you'll learn to create great product experiences.
- Learn how the anatomy of a great story can make a difference in product design
- Explore how traditional storytelling principles, tools, and methods relate to key product design aspects
- Understand how purposeful storytelling helps tell the right story and move people into action
- Use storytelling principles to tell, sell, and present your work
Frequently Asked Questions About Storytelling In Design: Defining, Designing, And Selling Multidevice Products
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How long does it take to read Storytelling In Design: Defining, Designing, And Selling Multidevice Products?
It takes about 4 Hours and 33 minutes on average for a reader to read Storytelling In Design: Defining, Designing, And Selling Multidevice Products. This is based on the average reading speed of 250 Words per minute.
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How long is Storytelling In Design: Defining, Designing, And Selling Multidevice Products?
Storytelling In Design: Defining, Designing, And Selling Multidevice Products is 200 pages long.
- Who wrote Storytelling In Design: Defining, Designing, And Selling Multidevice Products?
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