The Good Corporate Citizen: A Practical Guide
ISBN: 0471475653
EAN13: 9780471475651
Language: English
Publication Date: Mar 19, 2004
Pages: 216
Dimensions: 0.81" H x 10.26" L x 7.1" W
Weight: 1.33 lbs.
Format: Hardcover
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Book Overview

The calculus by which business can measure the advantages of citizenship is not the normal market calculus of profit and loss on sales. The environmental factors supporting business are not easily converted into prices and many of them are not for sale.
-From the Introduction by Stephen B. Young

The Good Corporate Citizen is a step-by-step guide to the best practices in corporate citizenship-and, specifically, corporate philanthropy-used by numerous top U.S. businesses. Through thought-provoking questions, examples, and case studies, author Doris Rubenstein advises company leaders on how to guide their companies through the process of making successful choices for administration, investment, and programs.

A fundraiser with more than twenty-five years of experience working with America's most respected nonprofit organizations, Rubenstein offers suggestions and identifies a variety of available options to help readers develop a corporate citizenship program that suits any size company's needs. Included checklists cover all the possible issues faced within any given field, and a wealth of examples and case studies illustrate how policies and procedures are practiced today.

The Good Corporate Citizen does not provide a cookie-cutter model or template to wedge into a company structure. It does present guidance for assessing all the choices any size company Read More chevron_right

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