What Works: Gender Equality by Design
ISBN: 0674986563
EAN13: 9780674986565
Language: English
Publication Date: Oct 15, 2018
Pages: 400
Dimensions: 1" H x 8.25" L x 5.5" W
Weight: 1.468279 lbs.
Format: Paperback
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Book Overview

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Compelling, lucid, and filled with actionable insights, What Works draws from a deep well of research to explain how we can end gender inequality.--Adam Grant, author of Give and Take and Originals

A pathbreaking work, packed with insights on every page. The best book ever written on behavioral science and discrimination.--Cass Sunstein, coauthor of Nudge

A Financial Times/McKinsey Business Book of the Year Award Finalist

Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people's minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts. Presenting research-based solutions, Iris Bohnet hands us the tools we need to move the needle in classrooms and boardrooms, in hiring and promotion, benefiting businesses, governments, and the lives of millions.

What Works is built on new insights into the human mind. It draws on data collected by companies, universities, and governments in Australia, India, Norway, the United Kingdom, the United States, Read More chevron_right

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