Writing on the Wall: Social Media - The First 2,000 Years
ISBN: 1408842068
EAN13: 9781408842065
Language: English
Pages: 288
Dimensions: 0.94" H x 8.98" L x 5.98" W
Weight: 1.01 lbs.
Format: Paperback

Writing on the Wall: Social Media - The First 2,000 Years

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Book Overview

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Papyrus rolls and Twitter have much in common, as each was their generation's signature means of instant communication. Indeed, as Tom Standage reveals in his scintillating new book, social media is anything but a new phenomenon.

From the papyrus letters that Roman statesmen used to exchange news across the Empire to the advent of hand-printed tracts of the Reformation to the pamphlets that spread propaganda during the American and French revolutions, Standage chronicles the increasingly sophisticated ways people shared information with each other, spontaneously and organically, down the centuries. With the rise of newspapers in the nineteenth century, then radio and television, mass media consolidated control of information in the hands of a few moguls. However, the Internet has brought information sharing full circle, and the spreading of news along social networks has reemerged in powerful new ways.

A fresh, provocative exploration of social media over two millennia, Writing on the Wall reminds us how modern behavior echoes that of prior centuries-the Catholic Church, for example, faced similar dilemmas in deciding whether or how to respond to Martin Luther's attacks in the early sixteenth century to those that large institutions confront today in responding to public criticism Read More chevron_right

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